Account stats before outsourcing to eStore Factory:

• PPC sales: $4,826.10
• PPC ACOS: 2.47%
• Total orders received: 234
• Total sales: $27,968.18

  Account stats after outsourcing to eStore Factory:

• PPC sales: $24,312.70
• PPC ACOS: 2.39%
• Total orders received: 505
• Total sales: $64,912.10

  Here’s everything we did to get the results:

• Strategic review of the competitive arena to find new opportunities for growth
• Optimizing product detail page with SEO-rich content to enhance the customer buying experience
• Comprehensive keyword research to facilitate the creation and optimization of ad campaigns
• Creating of brand-specific campaigns to improve the ranking of brand-keywords
• Micro-level bid adjustment to keep a check on ACOS
• Negative keyword harvesting on a daily basis to cut down on waste spend